Founder-Led Content Interview Questions
The questions we use for Founder-Led Content interviews
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Every time we run a founder-led content interview, we pull from the same set of questions—the exact ones you’ll find in this doc.
These are the foundational questions we use to uncover insights, pull out stories, and create raw material that can be shaped into content across formats.
It’s not a theoretical list.
It’s our actual working library.
You’ll find a mix of strategic prompts, story-mining cues, and open-ended questions designed to surface the kind of stuff that most people just don’t say unless someone really knows how to ask.
Here are the questions: